Mattel Brick Shop will be launched in May – Will it beat LEGO?

Is LEGO about to face a real competitor? Recently, a well-known toy manufacturer Mattel announced that it will launch a brand-new brand called Mattel Brick Shop this May. While they haven’t explicitly stated it, it’s pretty clear to everyone from the new brand’s design that they’re going straight for LEGO. When you look at the […]